The conference focused on different aspects of social responsibility, what can museums do to make a positive impact on European society and what exactly the social responsibility means for museums. The purpose of this event was to find answers to bothering questions about social cohesion, inclusion and diversity.
During the two days event, the inspiring lectures and panel discussions were dedicated to interesting topics: community involvement, education and culture, employment creation and skills development, technology development and issues related to access, wealth, income creation, social investment and health.
All invited panellists shared their experience and presented ideas about how they engage and coexist with local communities and artists, what practical work should museums professionals perform to shape the society in which they want to live. During speeches, the importance of education, proper communication and universal acceptance in the society were noticeable.
It was said that museums should meet the civil and social needs of people. It is very profitable for both sides to engage people into the museum life. Museums help people with stress relief and creativity. Another important aspect for museums is also to connect with younger audiences so digitalization and going digital is important to reach out to them. The EU is aware of this. 30% of tourism in Europe consist of cultural tourism, that is why the EU and governments need to support culture.
Between the presentations there was an opportunity of networking with random participants, visit the Expo area and check out the virtual exhibitor hall.
This conference is the first out of series of three events organized within the countries holding the presidency of the Council of the European Union and all digital meetings are focused on social responsibilities. Next online event will be organized in Lisbon, Portugal in April 2021 and the last one will be held in Maribor in Slovenia between 23-24 September 2021.
More information can be found here.